Categories: eventsNBA

NBA ratings for opening week up significantlyon December 30, 2020 at 6:57 pm

NEW YORK — NBA viewers watched 81.5 million hours of live games on ABC, ESPN and TNT in the opening week of the season, up 95% from opening week in 2019.

In terms of total hours, this season’s opening week was the most viewed since 2011, the league said Wednesday. That also was the last time the NBA season opened during the week of Christmas; it was on Dec. 25 that year and Dec. 22 this year.

The NBA season typically opens in October. The start of this season was delayed because of the coronavirus pandemic, whereas there was a labor dispute in 2011.

Games shown on ESPN on Christmas Day — New Orleans against Miami and the LA Clippers against Denver — were up 10% in average viewers (2.83 million) over the games shown in comparable windows on Christmas last season.

Opening week of the NBA was also a hit on social media. The NBA saw a 36% increase in video views and a 279% increase in minutes watched in this year’s opening week compared with opening week in 2019.

The NBA said opening week this year was the most-watched week in the 15-year history of its YouTube account and that the league’s account was the most-watched on Instagram last week.

Read More

AddThis Website Tools

Recent Posts

5 Types of Small Engines for Everyday Life5 Types of Small Engines for Everyday Life

5 Types of Small Engines for Everyday Life

Small engines offer a variety of advantages to individuals for their daily needs. Here are…

2 days ago
Things Consumers Should Know About Food PackagingThings Consumers Should Know About Food Packaging

Things Consumers Should Know About Food Packaging

Consumers should know about their food packaging, and more than just the material the food…

4 days ago
How Often Should Your Facility Check Electrical Enclosures?How Often Should Your Facility Check Electrical Enclosures?

How Often Should Your Facility Check Electrical Enclosures?

Learn how often your facility should check electrical enclosures to maintain safety, ensure compliance, and…

4 days ago
The Best Car Mods for Off-Road AdventuresThe Best Car Mods for Off-Road Adventures

The Best Car Mods for Off-Road Adventures

Off-roading grants a daring adventure like no other. Discover the top car mods to conquer…

1 week ago
5 Weather Preparedness Tips for Remote Camping5 Weather Preparedness Tips for Remote Camping

5 Weather Preparedness Tips for Remote Camping

Prepare for unpredictable conditions with these smart tips on packing efficiently, choosing the perfect campsite,…

2 weeks ago
4 Tips To Design the Perfect Backyard for Tailgating4 Tips To Design the Perfect Backyard for Tailgating

4 Tips To Design the Perfect Backyard for Tailgating

Looking for a new way to enjoy watching sports? These tips for designing the perfect…

3 weeks ago